Nature Canada

Protecting Canada's Forests

At Muskoka Roastery, our commitment to environmental sustainability and protecting the natural world we love is just as essential as crafting Canada’s best coffee. That’s why we’re thrilled to announce our recent support of Nature Canada’s Climate-Safe Logging Program—an initiative aimed at reducing the environmental impact of logging and promoting sustainable forest management practices across Canada.


The Power of Forests in Climate Action

Forests are vital to the health of our planet. They absorb carbon dioxide (CO2) from the atmosphere, making them essential in combating climate change. However, poor logging practices—such as clear-cutting or logging in sensitive areas—can increase carbon emissions and degrade critical habitats for wildlife. That’s where the Climate-Safe Logging Program comes in.

Nature Canada's program focuses on promoting logging methods that work with nature, not against it. These methods include selective harvesting, protecting old-growth forests, and ensuring that forest ecosystems remain intact so they can continue to serve as natural carbon sinks.

The Reality of Logging’s Climate Impact

Canada’s federal government often promotes logging as a carbon-neutral industry, but a recent report by Nature Canada reveals a starkly different picture: logging is Canada’s third-largest polluting sector, after oil & gas and transportation. Despite this, Canada’s climate action plan overlooks emissions from logging, leaving no clear strategy to ensure that logging companies are doing their part to reduce greenhouse gas emissions and protect forests.

The Climate-Safe Logging Program is dedicated to changing this narrative by pushing for transparency and accountability in Canada’s logging industry.

Taking Action: How You Can Help

Nature Canada is committed to empowering Canadians to take action. They’ve made it easy for you to join the call for accountability by asking your Member of Parliament (MP) to demand transparency on logging emissions. Canada needs a clear strategy to reduce emissions from logging, protect old-growth forests, and ensure that climate polluters are held accountable. With just a few clicks, you can send a letter to your MP and stand up for Canada’s forests and climate.


They have also released an insightful video that explores carbon emissions from logging and the urgent need for improved forest management policies. Watch the video here. 

We're Proud to Partner with Nature Canada

We’re proud to be part of a movement that champions sustainable forest practices, advocates for climate accountability, and protects biodiversity. 

Every coffee bean you buy from Muskoka Roastery helps fund important environmental initiatives like this one. When you support us, you’re also supporting the organizations that are making real, tangible changes in the world. It’s not just about coffee—it’s about making sure that the Canada we love will still be here for future generations. 

Our Commitment to Responsible Sourcing

As part of our dedication to sustainable practices, we use only FSC (Forest Stewardship Council) certified papers for all our pod boxes, cases, and paper products. FSC certification guarantees that these materials come from responsibly managed forests that provide environmental, social, and economic benefits. It's one more way we prioritize the planet in our everyday business choices.